Gwyneth Paltrow’s ‘Goop Guide’ Show Coming to Netflix and Spotify, in Which She Explains ‘How to Live Goop’ will arrive as a video podcast under a pact with Netflix and an audio edition on Spotify, Variety reported.
Variety says the project, billed as “The Goop Guide With Gwyneth,” is a video podcast that will appear on Netflix while Spotify will carry an audio version, with Paltrow using the series to explain “how to live Goop” across lifestyle, beauty and wellness topics.
The deal represents another example of Netflix licensing or commissioning celebrity-led series tied to lifestyle brands; power-of-pop has covered recent Netflix slate moves including other branded projects such as Drew Binsky brings travel series to Netflix and narrative films like Lena Khan on ‘Best of the Best’, which show the streamer’s ongoing interest in personality-driven content.
According to Variety’s report, the Goop Guide will let Paltrow lay out the Goop philosophy and business in an accessible format; the outlet described the series as a way for the actress-entrepreneur to “monetiz[e] her wellness, beauty and self-actualization brand” through a combined video-and-audio release.
What to expect from the Goop Guide remains largely set by Paltrow’s existing goop output: the company mixes product recommendations, wellness advice and lifestyle features, and Variety framed the Netflix/Spotify pact as an extension of that model rather than a typical scripted series.
Exact release date, episode count and production partners were not detailed in the Variety summary made available to this reporting pipeline; Variety remains the primary published source for the announcement.
Gwyneth Paltrow’s ‘Goop Guide’ Show Coming to Netflix and Spotify, in Which She Explains ‘How to Live Goop’ is the working headline used in the industry report; readers should expect more specifics as Netflix or goop issue official release notices.
Sources
- Variety — reported the Netflix and Spotify pact, named the project and described it as a video podcast where Paltrow explains “how to live Goop”.
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