PoPTV: .GIF – GODSPEED

photo by md hanis b isahak
photo by md hanis b isahak

It begins with a sharp intake of breath before it engages in an almost five minutes examination of arty minimalism. Not exactly a track that jumps out at it but more like a steady grower.

The video (co-written and directed by Christopher Fok and Elliot Sng) is a tribute to Eating Air (a Singapore movie by¬†Kelvin Tong and Jasmine Ng) with the song imagining a continuation of the film’s denouement.

There’s a strong sense of ennui that reflects the nation’s creative paralysis – unable to recognise the obvious truths before its very eyes.

A teaser of the .gif album – Soma – to come. Promising!

Pre-order now