The state of pop circa 2015. The record-breaking new album from British songstress encapsulates all you need to know about pop music in the here and now. It’s about songwriting collaborations – Adele co-wrote the songs with eleven other songwriters/producers – including Max Martin, Greg Kurstin and Tobias Jesso Jr.
Unlike previous albums, 25 is decidedly more electronic in nature with appropriate pop songs that will have no problem connecting with modern audiences (“Send My Love (To Your New Lover)” and “I Miss You”).
But fret not, as Adele has not abandoned the heartbreak ballads that she built her considerable reputation on. Tracks like “When We Were Young”, “Remedy”, “Love in the Dark” and “All I Ask” will satisfy the fans who like things slowed down and emotional.
Whereas songs like “Water Under the Bridge”, “River Lea”, “Sweetest Devotion” and first single “Hello” carry the sophistication of shiny 80s pop into the modern era. Each one is competently put together and contains enough melodic nous to keep the momentum going throughout the album.
So this is what the world wants from music in 2015? Well, at least it is melodic pop that relies on fairly tried and tested methods that have thrived in the last 30 years or so. It’s not music that is going to resonate with anyone in 50 years time but I guess that does not matter.